It has been frequently acknowledged, perhaps you've said it yourself, for the past few years that we are living in times of unprecedented uncertainty. It is less commonly affirmed that we are living in times of unprecedented opportunity. It may seem counterintuitive to some, but unprecedented uncertainty is equivalent to unprecedented opportunity. It is really a matter of perspective.
Reducing uncertainty and ambiguity while increasing control is a fundamental human preference. To facilitate this result with our clients, we continually update and maintain a database of trends and evidence of paradigm shifts that have the potential of benefiting our clients.
We continually monitor trends in the following categories for indicators of their potential to impact your business:
- Technology (over 30 subcategories)
- Freight and Shipping
- Health and Medicine
- Publishing and Media
- Marketing and Sales
- Credit and Debt
- Investing and Trading
- Climate and Environment
- Societal Gaps and Polarizations
- Generational Patterns
- Consumer Behavior
- Poverty and Wealth
- Social Conflict
Major paradigm shifts are already impacting industries and several are on our radar as well. Learn more here.